How To Create A Sales Funnel For FREE: Step-by-Step Guide
Introduction
In this step-by-step tutorial, you’ll learn how to create a fully automated sales funnel for free using various software solutions. Building a seamless and professional sales funnel to sell products is now possible without any significant financial investment for custom coding and software.
Creating a Fully Automated Sales Funnel for Free
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Creating a fully automated sales funnel for free has become possible today, thanks to the availability of various software solutions.
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Years ago, building a sales funnel would have required significant financial investment for custom coding and software, but today it can be done for free.
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Combining different software options can create a seamless and professional sales funnel to sell products.
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Key elements needed for building a sales funnel include a website, a free offer or waitlist, promotional email sequences, optional webinars, product, optional sales page, checkout page or shopping cart, and payment processor.
Setting Up a Free Sales Funnel Using MailerLite and Stripe
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When building a sales funnel, there are a few key components that need to be created for free.
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These components include a website, email campaigns, and a shopping cart with a payment processor.
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For website building, options like Google Sites, Mailchimp’s free website builder, MailerLite’s free website builder, and Squarespace can be considered.
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For email campaigns, Mailchimp, MailerLite, and ConvertKit offer excellent free plans.
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As for the shopping cart and payment processor, options like ConvertKit’s free selling tool, Teachable, Square, and Stripe can be used in combination.
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The goal is to create a seamless and professional free sales funnel, avoiding anything that looks DIY or janky.
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After exploring various software options, MailerLite emerges as the backbone for creating the sales funnel due to its advanced features and the best free plan available.
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MailerLite not only excels in email marketing but also allows for website building and direct product selling, with the option to integrate Stripe for payments.
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The tutorial focuses on using MailerLite as the primary tool and integrating Stripe, along with a few other optional software choices, to create a seamless and professional free sales funnel.
Creating a Stripe Checkout Page
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To begin creating a Stripe checkout page, it’s important to add a description that effectively conveys what the product is or what’s included in the purchase.
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Next, the checkout page can be easily created by clicking the ‘create payment link’ button and then previewing how it will look. Adding a description at this stage is recommended to provide clarity to potential buyers.
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Once the payment link is created, the page is essentially ready to go. Simply clicking ‘create link’ will bring the page into existence, ready for directing customers to make a purchase.
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With the product created, the next step is to move on to creating a website using MailerLite’s website builder. While a landing page suffices for the immediate purpose, building a complete website is a beneficial long-term approach.
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When selecting a template for the website, options like ‘digital courses’ offer visually appealing choices, setting the stage for an engaging online presence.
Setting Up a Sales Funnel: A Step-by-Step Guide
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The first step in setting up a sales funnel is to create a form for potential customers to express their interest in your upcoming course.
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Once the form is created, it should be embedded on your website to make it accessible to visitors.
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Creating a waitlist group and ensuring that individuals who sign up for the form are added to the waitlist is the next essential step.
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The design of the form is crucial, and after it’s created, the HTML code should be copied and added to the desired section of the website for display.
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The optional yet beneficial step is to develop a sales page specifically for the product. This page should include a product image, details, and possibly testimonials, along with a prominent ‘buy now’ or ‘sign up’ button that links to the checkout page.
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An email campaign to promote the product is one of the most important steps in the sales funnel setup. This involves creating a series of promotional emails through an automation process, starting with selecting the form at the top of the sales funnel and adding subsequent steps to the campaign.
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The final optional step is to integrate a webinar. While not necessary, it has been shown to significantly increase the conversion rate. The option includes hosting a live webinar, for which Zoom is recommended, or setting up an automated webinar for later inclusion.
The Importance of Using Pre-recorded Webinars for Sales Funnel
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Upgrading the webinar account allows for longer webinars, but pre-recorded webinars are more relevant to the automated setup.
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Uploading the webinar recording to Vimeo and embedding it on a website provides a seamless and professional look.
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By embedding the video on the website, full control over the webpage content is attained, allowing for inclusion of product links and a complete sales funnel setup for free.
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The sales funnel begins on the website with information about the brand and products, leading to email opt-in forms and promotional email sequences to encourage product purchase.
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Setting up the sales funnel may require some work, such as crafting email copy, but utilizing the demonstrated free setup eliminates the need for monetary investment.
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A forthcoming tutorial will guide through a sales funnel planning template, providing insights and strategies to enhance funnel conversion and profitability.
Conclusion
With the help of this step-by-step tutorial, you can create a fully automated sales funnel for free using MailerLite, Stripe, and other software solutions. The guide provides detailed insights into each step of setting up a professional sales funnel without incurring any financial costs.