How to Find Winning Dropshipping Products on AliExpress?

Introduction

Are you struggling to find winning products for your dropshipping store? Learn a new method that helped generate $14,318.53 in profit in just one month. Discover key strategies for identifying lucrative products and leveraging competitor ads to drive success.

Drop Shipping Store Success

• The speaker has been able to make over $144,000 in profit on their Drop Shipping Store in the last month.

• They attribute their success to a new strategy that has increased their success rate with every product they test.

• In the month of November, their store generated over $57,000 in revenue with a net profit of $14,000 and a margin of almost 25%.

• They spent around $22,000 on order fulfillment, $90,000 on Facebook ads, and approximately $2,000 in transaction fees.

• The speaker uses a profit tracking app called ‘True Profit’ which connects with various ad platforms and allows for accurate cost tracking for each product.

• The app also offers a new feature called ‘marketing attribution’ which enables accurate tracking of purchases from any ad platform.

Extracting Key Points and Tips for Finding Winning Products

• The speaker in the video discusses discrepancies in the data from Facebook campaigns and the True Profit dashboard, indicating the importance of accurate information for decision making.

• A strategy for verifying products and minimizing the risk of losses on Facebook or TikTok ads is shared. It involves using a free method that only requires time, attention, and research skills, without the need for any paid software or tools.

• The strategy begins by opening a new private window in the web browser and visiting AliExpress. The speaker suggests rejecting all cookies on AliExpress and using a private window to maintain privacy and prevent tracking.

• By using this method on AliExpress, one can potentially find their next winning product by conducting research and paying attention to trends and customer needs.

• The speaker also mentions a discount offer for True Profit, providing a 10% discount by using their referral link in the video description.

• Overall, the emphasis is on the importance of accurate data, the use of a free strategy for product verification, and the opportunity to benefit from a discount offer.

Key Points for Finding Winning Products on AliExpress

• When searching for winning products on AliExpress, it’s important to avoid using cookies and data from your existing account to avoid being shown the same products repeatedly.

• Look for products that have a ‘wow’ factor or solve a problem, as these tend to be winning products.

• Avoid products that are easily accessible in retail stores like Target or Walmart, as they may not lead to much success.

• Once you find a product that catches your eye, it’s crucial to do the necessary research before testing it on platforms like Facebook or TikTok ads.

• A free tool called the Facebook ad library can be used to determine if the product is being sold by other stores and if it’s currently selling.

Analyzing Competitors’ Ads for a Product on AliExpress

• The process begins with searching for keywords related to the product on AliExpress, specifically the keywords listed in the product description.

• After identifying relevant keywords, the next step is to filter the ads by active status to ensure they are currently running.

• By analyzing the ads of competitors who are selling the same product, valuable insights can be gained into their strategies and performance.

• Specific competitor pages such as ‘Sand Art Home’ and ‘Arcand’ were identified as running a significant number of ads for the product.

• To assess the effectiveness of these ads, a closer look was taken by searching for the exact pages and filtering the active ads to understand their current marketing approach.

Analyzing Ad Performance for Sand Art Home

• All of the ads for Sand Art Home have been running since December 21st, indicating their effectiveness as the ads have been running continuously for 6 days.

• The presence of active ads running since November 21st signifies that the product has been consistently profitable over a long period of time.

• It is important to analyze the ad creatives to identify areas of strength and areas for improvement in marketing the product.

• Successful drop shipping and e-commerce success lies not only in selling proven products but also in effectively marketing them.

Analysis of Product Advertisement Strategies

• The video ad focuses on creating a visually appealing content to grab the attention of potential customers

• It showcases the product from different angles and colors to highlight its attractive features

• The use of clean and attractive visuals is considered sufficient to sell the product, given its wow factor

• The writer suggests ordering the product to test and explore ways to capture its best features

• The company can potentially enhance its ads by incorporating user-generated content to showcase real people’s experiences with the product

Innovative Marketing Strategies for E-commerce

• Using family members to showcase the product by recording them holding the product and expressing what they love about it can provide a unique marketing angle.

• Combining the family testimonials with other footage that highlights the product itself can set the marketing approach apart from competitors.

• An example is given of finding a new product on AliExpress, such as a tulip lamp, and checking its popularity by using the Facebook ad Library to see if other competitors are running ads for the same product.

• The demonstration involves filtering active ads and identifying competitor pages that are promoting the same product, in order to gain insights into its market potential.

Analyzing Competitor Ads and Strategy

• The key point of the original text is about analyzing a competitor’s advertisement strategy on Facebook. The author mentions the importance of filtering ads by their active status and focusing on ads that have been running for an extended period, indicating success.

• The author points out the effectiveness of a particular ad creative that simulates a Twitter feed, highlighting the importance of innovative and engaging ad content.

• Furthermore, the author suggests a strategy to outmarket the competitor by creating video ads for the product, emphasizing the advantage of using videos over static photos to showcase the product in a better light.

• Overall, the author’s strategy involves closely examining successful products, researching them on the Facebook ads library, and finding ways to outperform the competition by leveraging innovative ad creatives and video content.

Studying and Applying Competitor’s Creatives

• Advertisers need to study their competitors’ creatives to outmarket the competition by testing better creatives.

• Successful examples of creatives can be modeled after to enhance one’s own ad effectiveness.

• For instance, a migraine cap ad used trending and meme-type audio effectively to engage the audience on social media platforms like TikTok.

• Advertisers can learn from such examples to apply similar creative strategies to their own products for better engagement.

Strategies for Creating Viral Ads

• The speaker discusses a strategy for creating viral ads for products, specifically using the example of a tulip lamp.

• The strategy involves using the Tik Tok font and an audio overlay to grab viewers’ attention, similar to the approach used for a migraine mask product.

• The speaker emphasizes the importance of thorough product research before investing in paid advertising to avoid wasting money.

• They also offer consultation calls and a Discord group for entrepreneurs seeking guidance in e-commerce and drop shipping.

Conclusion

Incorporating effective methods for researching and identifying winning products is crucial for e-commerce success. By leveraging AliExpress and competitor ad analysis, you can discover profitable products and enhance your dropshipping store’s performance. Stay ahead of the competition and drive higher revenue with strategic product selection.

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