Why I Switched from Shopify to Wix: A Business Perspective

Introduction

In this blog post, the speaker shares their experience of switching their business website platform from Shopify to Wix. They explain the challenges faced with Shopify, the benefits of Wix, and provide a comparison between the two platforms to help other entrepreneurs make an informed decision.

Switching from Shopify to Wix for Business Website

• The content creator explains that she switched her business website platform from Shopify to Wix.

• She shares her general experience and reasons for choosing Wix for her business website.

• Initially, she used Shopify to start her cosmetic business because it was popular for e-commerce hosting.

• However, she eventually switched to Wix for her business website needs.

The Shopify Experience

• The writer initially believed Shopify was a good platform for their online business.

• They appreciated the analytics capabilities of Shopify for tracking sales and customer behavior.

• However, they felt that the pricing did not align with the features provided.

• Specific features required additional payment through Shopify apps, leading to a sense of not getting their money’s worth.

Challenges with Shopify

• The user experienced dissatisfaction with Shopify due to transaction fees, despite the commonality of such fees on other websites.

• The user found the free website themes offered by Shopify to be basic and lacking in value, which prompted the desire for a more professional and sleek appearance.

• Upon searching for alternative website themes, the user discovered that there were no other options available and had to purchase the desired theme for 200 pounds.

• The cost of purchasing the desired theme and the limitations of Shopify’s features, such as the absence of a blogging theme, led the user to feel constrained and dissatisfied with the platform.

Review of Switching to Wix for Business Platform

• The speaker initially wished Shopify had more interactive features to promote the brand to customers and audience, but acknowledges that Shopify has since introduced blog post features.

• After leaving Shopify, the speaker compared different website platforms and found Wix to be the most effective one for their new business platform.

• One compelling factor that led the speaker to choose Wix was the availability of a student discount, even though they were no longer a student.

• The speaker was eager to take advantage of the student discount offered by Wix, and found it to be a beneficial perk for their first year out of university.

Benefits of Wix for Students and Entrepreneurs

• Wix offers student discounts on their yearly plans, making it more cost-effective for students.

• Users get access for 12 months and a free domain for the year with the yearly plan.

• The platform provides a wide range of features, including the ability to add membership, blogging, and forums.

• For business purposes, Wix allows uploading webinars, various content pieces, and linking eBooks for paid memberships.

Comparison between Shopify and Wix

• Wix offers more features and flexibility compared to Shopify, making the user feel like they are getting their money’s worth.

• Wix provides sophisticated website themes included in the package, giving a clean and organized look to the website without additional cost.

• One downside of Wix is the slow speed of the website editing, which can be frustrating and time-consuming compared to Shopify.

• Shopify, on the other hand, is known for its fast website editing and overall efficiency.

• Despite the slow editing, the flexibility and the included sophisticated themes make Wix a preferred choice over Shopify for some users.

Comparison of Shopify and Wix for Business

• The speaker has used both Shopify and Wix for their business, running Shopify for over two years and recently switching to Wix.

• They are impressed with Wix and personally recommend it, but acknowledge that the choice depends on the type of business being run.

• For product-based businesses, Shopify may be better due to its unbeatable analytics, allowing analysis of sales and product performance.

• The speaker is still new to Wix’s analytics, but initially finds Shopify’s analytics to be better.

• They emphasize the importance of conducting personal research instead of solely relying on their opinion.

• The speaker concludes by expressing their hope that the viewers enjoyed the video.

Conclusion

The decision to switch from Shopify to Wix was based on the challenges faced with Shopify, the benefits of Wix for students and entrepreneurs, and a thorough comparison between the two platforms. Every business has unique needs, and by sharing this experience, the speaker aims to provide valuable insights for others considering a platform switch.

undefined